Leadership Team

Lynn Rundle
Chairman and CEO

Location: Loxahatchee, FL
Email: 
Phone:  (561) 422-9761
Fax:  (561) 422-9759

J&J Family of Farms Chairman of the Board, Lynn Rundle assumed the additional role of CEO effective August 1st, 2016.

In 2012, Lynn Rundle became the Chairman of the Board at J&J as part of a corporate reorganization that allowed for aggressive company growth. Rundle has 35 years of experience in agribusiness, and has unique expertise organizing farmer based supply chains that connect directly to customers.

Chris Erneston III commented, "Lynn has been active in our business since 2012 and has learned not only our inner workings - but our people and our values. I'm confident his leadership will continue to help J&J grow as a high-quality produce provider."

Rundle is no stranger to agriculture, having served as founder and CEO of 21st Century Grain Processing, a leading specialty grain-based ingredient manufacturer. During his tenure at 21st Century, a grower based cooperative, Rundle led the company from its inception in 1997 to a successful sale in 2010.


Rundle has also showed his passion for agriculture with the creation of several other successful agribusinesses and he has also worked closely with the agribusiness community, acting as an entrepreneur, educator, leader and executive for various producer associations.

When asked about his new role, Rundle remarked, "As a long-time advocate of the agriculture industry, it's exciting to take the helm of a well-respected, multi-generation company like J&J." Rundle continued, "This is a dynamic time in the produce industry, that shows promise for limitless opportunity - especially driven by such a qualified and dedicated team of employees and farmers."

Rundle received his B.S. and M.S. degrees in Agriculture Education form Kansas State University. Beyond his work experience, Rundle has also been recognized with various industry awards including: Outstanding Young Alumnus Award in 1999 from Kansas State University's College of Agriculture, Leader of the Year by KSU's Huck Boyd Rural Development Institute in 2001 and elected to the Executive Committee of the North American Millers Association in 2008.

Rundle relocated from his home in Missouri to the West Palm Beach area where he stays active in community volunteer work dedicated to kids, including his work with Lead to Read, an organization he co-founded to support urban school children.

Chris Coffman
Senior Vice President of Sales and Marketing 

Location: Loxahatchee, FL

Email: 
Phone:  (561) 227-1034
Fax:  (561) 422-9779

Chris Coffman who joined J&J in December 2014 as President and COO was promoted in August 2015 to Sr. VP of Sales and Marketing. In his new role, Coffman will provide innovative leadership and strategic vision to continue the growth of J&J.  This combination was made evident with the creation of the alliance between J&J and Thomas Produce Company.

Mentoring others so they can succeed is a key focus of Chris Coffman “Mentors have helped me, and I recognize it is an important responsibility we have in the industry to foster the next generation to be better than our own,” he said. “I enjoy helping others achieve their highest potential.”

Coffman previously served as the President of Los Angeles, CA based Harvest Sensations.  Prior to Harvest Sensations, Coffman was Chief Executive Officer of Made In Nature and Sunsweet Fresh, holding of Delicious Foods.  Earlier in his career, he held positions at Del Monte and Apio, Inc.

Chris and his wife Dominique have two children attending The University of FL and are enjoying this new season of life as empty nesters. In his spare time, Chris enjoys playing tennis, watching Ohio State win national championships and playing competitive bridge.

mbutlerMichael Butler

Senior Vice President of Operations

Location: Loxahatchee, FL

Email:  

Phone:

Fax: (561)422-9779

Michael Butler joined J&J September 2016 as Senior Vice President of Operations. Butler brings more than 25 years of operations and logistic experience to J&J, having previously served as Vice President of Group Operations for Castellini Group of Companies. Prior to his role at Castellini, Butler held leadership roles with Hexion Specialty Chemical, Reynolds Consumer Products, Old Dominion Freight Lines, and United Parcel Service.  His experience includes certifications that include Six Sigma Green Belt Certification, and APCIS (CPIM). Michael has been an active leader in the produce industry for over 7 years, including roles with the PMA, and United Fresh. 

“I am excited and honored to take on this role; I look forward to contributing to the growth of J&J,” said Butler. “I am looking to further our customer driven mission and help the business achieve its goals in this very competitive industry sector.”

Michael holds a Bachelor’s degree in Communications from The Ohio State University. In Michael’s spare time he enjoys many outdoor activities. He also enjoys spending time with his 3 children, and fiancé Dr. Sarah Zimmerman.

 

 

Alex Torres
Vice President of Finance

Location: Loxahatchee, FL
Email:
Phone: (561) 227-1045
Fax: (561) 422-9758

 

Brian Rayfield
Vice President of Business Development

Location: Loxahatchee, FL & Adel, GA
Email:
Phone: (561) 422-9765 / (229) 896-5555
Fax: (561) 422-9779 / (229) 896-9750

Brian’s start in produce began in the 1992 aftermath of Hurricane Andrew. A Miami native, he moved with his family to Hendersonville, N.C. as a teenager and graduated from UNC Wilmington with a degree in economics. After college, he took a job at a packinghouse in Homestead, Florida. “A lot of people who work in Hendersonville during the summer also work in Homestead during the winter. When Hurricane Andrew came through Homestead they needed help, and I was ready, willing and able.” Since then, Brian has said that this proves that no matter how bad the storm, there is always opportunity on the horizon.

In 1993, he started as a salesperson at J&J. Earning his first week’s salary on his very first day at work by selling a half load of yellow squash to a Texas Retailer, Brian was hooked. Brian has been instrumental in J&J's growth. Over the last 20 years, Brian has become one of J&J’s key leaders, and in his role as VP of Business Development, he was instrumental in rebranding the company from J&J Produce to J&J Family of Farms. “The new name better illustrates our retail focused image and more readily connects the consumer to where their food is being grown.”

Brian’s experience and relationships in Georgia, North Carolina, and Tennessee eventually led to J&J expanding its operations to those regions. “Our strategic network of growers is committed to the highest standards of food safety, social responsibility and environmental stewardship, and our goal is to instill confidence in our customers that the products we deliver are both premium quality and food safe.” Brian focuses on developing key relationships with best-in-class growers that make up J&J Family of Farms.

Brian enjoys guitar, Tennis and Miami Dolphins Football and is happily married with two boys who keep him busy with sports, fishing and travel.

Kohl Brown
Vice President of Sales 

Location: Loxahatchee, FL
Email:
Phone: (561) 422-9763
Fax: (561) 422-9779

Kohl grew up on the side of Signal Mountain in Chattanooga but he eventually traded the mountains of Tennessee for the flatlands of South Florida.  After first studying in Tennessee, Kohl completed his degree at Palm Beach Atlantic University. In 1995, while still in college, he began his career at J&J as an order puller, but quickly worked his way up to warehouse manager. After several seasons of learning and leading in operations, it was apparent that Kohl would find his ultimate niche in sales.

Immediately he was a key driver of J&J’s growth, with a non-stop positive attitude and “go get them” approach, he became the primary contact for J&J’s largest accounts. Now after almost 20 years on the desk, he has become the VP of Sales and is heavily involved in expanding the business. Kohl’s vision for the National Sales team is to continually improve J&J’s service levels and focuses on building long-term partnerships with customers.

Kohl is proud to be a husband and the father of two children. He is an avid hunter and outdoorsman. Kohl has never forgotten his Tennessee roots, and has brought his Volunteer spirit with him to J&J. He is the head coach of the JV football team at The King’s Academy where his kids go to school.

“We have leveraged our growing reputation with key national accounts and have built a national sales footprint with an international grower sourcing plan,” says Kohl.  “J&J is known for its service and quality,” he adds. "I learned early in this business that the minute a customer loses confidence in you, you’re finished.” Kohl relishes the challenges that he faces every day. “We are constantly problem solving in the produce industry.” Kohl notes that it’s the inherent uncertainty in the produce industry that keeps his work interesting. “I always look forward to the challenges.”